Men of ice, women of solar flares
From these ads I get the subtle worldbuilding that women's body temperatures in this world are much higher than men, so while the men need to be heavily clothed, women need to release all the excess heat or they'll explode. That or the uprising is because the women are cold and are rebelling to steal clothes from the men (the woman in the first pic already started by stealing a nice warm hat for herself).
(Ads for Uprising Empires, Targa Limited)